Mark Sham leaves his studio and takes us to the IV Bar to share his personal experience of overcoming the brain fog that was a result of Covid-19.

“How our bodies respond to Covid isn’t in our control,” he says. “I was lucky enough to have relatively mild symptoms, but the brain fog following my recovering was terrible. We can control how we look after ourselves, though, and that’s what led me to try the IV Bar.”

IV vitamins made such an impact to Mark’s energy levels and mental clarity that he’s invited us along to enjoy the lounge-like atmosphere of the IV Bar as its founder, Kerry Rudolph, takes us through the benefits of IV vitamins and how the different drips can help anyone whose lifestyle lends itself to stress, exhaustion and anxiety, and how she’s pivoting the business to help Covid patients.

From preventative to reparative healthcare

“I came up with the IV Bar concept because I’ve always believed in IV vitamins, but I didn’t enjoy the experience when I went to my doctor for my monthly drip. The benefits didn’t match the process,” explains Kerry.

She also knew that unless you were familiar with the concept, you probably wouldn’t ask your doctor for an IV vitamin drip, which meant that a large section of the population was missing out on an incredible immune and energy-boosting solution to the stresses of modern life.

Two years after launching IV Bar the pandemic hit, and now Kerry’s business isn’t just a nice-to­ have – it’s a must-have for people who are struggling with their anxiety levels more than ever before, suffering from depression and insomnia, have Covid or are living with long-Covid and brain fog.

For each of these situations, Kerry has a solution. “This isn’t just preventative healthcare anymore

  • it’s reparative healthcare,” she says. “We have nurses who will come to your home if you’re self­ isolating, and a Covid unit that is treating Covid patients to help them with their energy levels, immune boosting, mental clarity and rehydration.”

Adapted from:
Gilbert, E. 2021. IV Bar, a vitamin drip concept that is changing lives. Sasfin, 26 July 2021. [Online]. Available at: https://contenthub.sasfin.com/business/articles/iv-bar-a-vitamin-drip-concept-that­ is-changing-lives/ (Accessed 24 October 2024).

Mind matters with The IV Bar and Panda

How can IV therapy help enhance your mental wellness?

Life is like a labyrinth with many twists and turns. And often it’s hard to find our way while navigating work pressure, relationship dynamics, financial woes, and the relentless noise of daily life. Stress, anxiety, and even depression can loom over us, making it much harder to enjoy our journey through life’s maze.

We’re big believers in the power of wellness – not just for your body but for your mind too. In a world filled with constant demands and stressors, it’s essential to proactively look after your mental health. It’s an often overlooked aspect of our wellness, but the price of neglecting your mental health is simply too high.

The effects of ignoring your mental health

Be honest: How often do you put your mental well-being on the back burner? Ignoring your mental health is more than a harmless oversight; it can have adverse consequences. Besides the impact on your overall happiness, neglecting your mental health can result in physical symptoms that affect your holistic well-being.

Insomnia, fatigue, mood swings, and even chronic illnesses can all result from unmanaged mental stress. The ripple effect extends into our personal and professional lives, often hindering our ability to connect with loved ones or excel in our careers.

A lifeline for mental wellness with The IV Bar

We’ve highlighted just some of the aspects leading to the high price of neglecting your mental health, now let’s consider the proactive measures you can take to ensure you are happy, healthy, and whole- inside and out.

It might sound surprising, but IV drip therapy can boost your mental health as well as your physical vitality! At the IV Bar, we have a few mental wellness secret weapons, including:

Stress-busting and energy-boosting drips: Our specially crafted drips contain a blend of vitamins, minerals, and antioxidants that combat stress at its root. The infusion of nutrients directly into your bloodstream helps calm your nervous system and rejuvenate your mind.

Drips like our Jetfuel, Auto-immune. Biotin, and Detox are perfect to help you manage stress and anxiety. Vitamin B12 is also a superstar when it comes to mental wellness. It supports cognitive function, enhances mood, and improves concentration. Our Vitamin B12 drip ensures your brain has the fuel it needs to function at its best.

Mental fatigue can be just as draining as physical tiredness. Our Energy Boost drip injects you with a surge of vitality, helping you to stay focused and energised throughout the day.

Easy-as-pie capsules and supplements: If you’re not a fan of needles, our range of capsules and supplements is just the thing for you! Explore our Glutathione supplements, Mitocondrin. Venetron and NAD capsules for reduced stress and anxiety, enhanced mental clarity, and increased energy and endurance.

Bear-rifle mental with Panda Health

On your journey to proactively caring for your mental health, you need partners who will cheer you on and help you navigate the ups and downs. That’s why, the IV Bar is thrilled to announce our partnership with Panda Health!

The Panda Health team is passionate about proactive mental health care and is on a mission to democratise mental health care by empowering you to take charge of your mental well-being.

Their free, user-friendly mobile app gives you access to tailored content, mental health assessments, and 1:1 therapy.

And even more exciting news… as you embark on your mental health journey with Panda Health’s app, you’ll gain access to various IV Bar benefits by using our unique code IVBAR2023. As you keep looking after your mental health and progress through the reward levels, you will discover different goodies from the IV Bar ranging from discount vouchers, free add-ons, and even free drips – all designed to support your holistic well-being. Download the Panda app today and get started.

The IV Bar- Your mental health partner

At the IV Bar, we want all our customers to lead long, healthy, and fulfilled lives. To achieve this, we know it’s just as vital to care for your mental health as your physical health. Together with Panda Health, we’re here to help you maintain that balance with solutions that not only boost your physical vitality but also revitalise your mind.

Don’t let the stresses of life take a toll on your mental well-being. Join us on the quest to discover a healthier, happier you that will thrive in today’s demanding labyrinth. Visit our website for more info, or find a branch near you to get started.

Adapted from:
The IV Bar. 2024. Mind matters with The IV Bar and Panda. [Online]. Available at: https://www.theivbar.co.za/mind-matters-with-the-iv-bar-and-panda/ [Accessed 24 October 2024].

Recommended reading:
The IV Bar. 2024. [Online]. Available at: https://www.theivbar.co.za/ [Accessed 24 October 2024].

Question 1 (Marks: 60}
The IV Bar aims to expand its African market and wants to move to Namibia. Recommend an international strategy for The IV Bar to expand into Namibia.

Your answer should contain the following points:

• An outline of the stages of internationalisation of an organisation.
• A macro environmental analysis of Namibia.
• Recommendation of an appropriate mode of internationalising for The IV Bar to expand into Namibia.
• Arguments to support your recommendation.

You are required to use a minimum of two additional academic sources, excluding the prescribed textbook, to support your argument/discussion/analysis/evaluation. Wikipedia/lnvestopedia/ Social Media are not regarded as academic sources.

Question 2 (Marks: 20)
“A leadership style is a set of characteristic behaviours or the characteristic manner in which a leader will go about fulfilling their role in order to achieve results …” (Louw & Venter: 2024).

Conduct research beyond the scope of your prescribed textbook and highlight the different leadership styles the management team of The IV Bar should know of.

Your answer should contain the following points:

• Differentiate between strategic, visionary and managerial leaders.
• Advise the management team of The IV Bar which type of leader may be most beneficial to their organisation and provide reasons for your choice.

You are required to use a minimum of two additional academic sources, excluding the prescribed textbook, to support your argument/discussion/analysis/evaluation. Wikipedia/lnvestopedia/ Social Media are not regarded as academic sources.

Question 3 (Marks: 10)

Organisational failures and scandals draw attention to organisations not always fulfilling their responsibility as juristic persons and, often with negative consequences for stakeholders, society and the economy. Ethical practices and good governance play a valuable role in organisations fulfilling their responsibility, performing and being sustainable (Louw & Venter, 2024).

Discuss the ethical factors The IV Bar’s leaders should consider when expanding into Namibia.

You are required to use a minimum of two additional academic sources, excluding the prescribed textbook, to support your argument/discussion/analysis/evaluation. Wikipedia/Jnvestopedia/ Social Media are not regarded as academic sources.

Answers to Above Case Study Questions on Business Management

Expert Answer 1: There are many stages of internationalisation and a company has to go through each of them to be recognised as an international company. Johanson and Vahlne’s (1977) Uppsala Model specifies the important stages of internationalisation which includes domestic focus, pre-internationalisation, initial entry, active internationalisation, consolidation and global intergration. An analsis of the IV bar indicates that the company has already established itself as the brand company in South Africa, and the company is planning to expand to Namibia which signifies the fulfillment of second stage i.e. pre-internationalisation. The third stage includes the initial entry which signifies the IV Bar to consider options like initial partnerships with local businesses in Namibia or collaborating with them. The fourth stage of active internationalisation is possible for IV Bar by establishing its own company and finally standardising practices in international market while localising with others.

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